Kid-Friendly Mix of Alcohol,
Energy Drinks
Spykes: Targeted Toward our Youngsters?
Anheuser-Busch's promotes "Spykes"
energy drinks that mix alcohol with energy drinks. Sold in pocket-sized bottles
and containing 12% alcohol, Spykes
is being marketed as an additive for soda, juices, beer and other alcoholic
beverages.
"Spykes is a great alternative to hard liquor shots," according to the Anheuser-Busch product website for Spykes. "A Spykes pour takes beer up a notch by adding a caffeinated rush and a sweet taste that finishes hot ... Spykes gives your beer a kick, adds flavor to your drink, and is perfect for a shot."
They are sold in 1.7 ounce glass bottles or 2 ounce plastic
bottles with bright packaging and fruity flavors --
Spicy Lime, Hot Chocolate, Spicy Mango, and Hot Melons. The bottles are sold in cases of 24. Spykes cost about 75¢ each. Spykes have not begun distribution in
The Larger Problem: Alcohol and Energy Drinks
Mixing the stimulants in energy drinks with the depressant
alcohol could lead to cardiopulmonary and cardiovascular health problems. Researchers
reported that people who combined alcohol and Red Bull
tended to overlook the extent of their alcohol impairment because the energy
drink made them feel so awake. Many reported using energy drinks to reduce a
not-so-pleasant taste of alcoholic beverages, which could dangerously increase
the amount (as well as the speed of ingestion) of alcoholic beverages. Researchers expressed particular concern that
those who mix alcohol and energy drinks could be more likely to drink and
drive.
For additional information on the above alert contact: The Ohio Resource Network for Safe and Drug Free Schools and Communities, P.O. Box 210109, 2624 Clifton Ave Cincinnati, Ohio 45221-0109 Phone # 1-800-788-7254 or fax# 1-513-556-0782.